Quick answer
For a typical US Etsy POD order, start with the $0.20 listing fee, 6.5% transaction fee on item plus shipping, and 3% + $0.25 payment processing. Then stress-test the listing with Offsite Ads turned on, because a 15% attributed ad fee can turn a good-looking price into a weak margin.
- No ads: check whether the product is worth selling from organic Etsy search or repeat buyers.
- 15% Offsite Ads: use this for a new shop under $10,000 in trailing-year Etsy sales.
- Target margin: aim for a margin that still survives discounts, samples, remakes, and provider price changes.
Your numbers
Breakdown
This is an estimate. Based on Etsy's US fee schedule as of June 2026: $0.20 listing, 6.5% transaction on the full order total including shipping, 3% + $0.25 payment processing on the total including any sales tax collected. Offsite Ads: 15% for shops under $10,000 in sales over the prior 365 days (excluding shipping, taxes, fees, and canceled orders — per Etsy's definition); once a shop crosses $10,000, participation becomes mandatory for life at 12%. Offsite Ads are capped at $100 per order. Actual fees may differ based on your country, currency conversion, regulatory operating fees, sales tax collection, gift wrap, or personalization charges. Non-US sellers pay different processing rates. Check Etsy's fee page for your region.
Read the result
A practical Etsy POD range if the product has clear demand, good visuals, and a provider you trust.
Check whether Offsite Ads, a discount, remake, or provider price increase would wipe out the profit.
Usually too thin for a beginner listing unless it is a deliberate test with a clear upsell or repeat-buy path.
Need a floor price instead?
If you know your provider cost and the minimum profit you want, the pricing guide walks through the floor-price formula that works backwards from your margin target.
Writing the listing next? Use the free Etsy tag and title generator to turn your product details into copy-ready search fields.
Calculator FAQ
How much does Etsy take from a POD sale?
For many US Etsy POD orders, the core fee stack is a $0.20 listing fee, a 6.5% transaction fee on the item plus shipping, and payment processing at 3% plus $0.25. Offsite Ads can add 15% for shops under $10,000 in trailing-year Etsy sales or 12% after that threshold.
Should POD sellers include Offsite Ads in pricing?
Yes. Even if most orders are not attributed to Offsite Ads, beginners should test the 15% scenario before publishing so one ad-attributed sale does not erase the margin.
What profit margin is healthy for Etsy print on demand?
A 25% to 40% margin after Etsy fees and provider costs is a practical target for many POD listings. Below about 20%, refunds, remakes, discounts, or Offsite Ads can remove the profit quickly.